Luke 9:25

“For what is a man profited, if he gain the whole world, and lose or forfeit his own self?”

So He puts to those who were following Him (and to us) the ultimate challenge. Of what advantage is there for anyone to gain the whole world at the expense of eternal life? Men have stood astride their world many times in history, and they have received much glory, but in the end all have died, and perished. Not one is alive today. And thus ultimately they have lost all. They may be names in the history books, but their names are not written in Heaven. Are they, asks Jesus, gainers or losers? But to the one who comes to Him He gives eternal life. By giving up what they cannot finally keep, they gain what they cannot lose. In return, however, they must be ready to lay their lives on the line for Him, and to follow Him utterly. This is a constant theme in the New Testament (John 3:17; Joh 3:19; 1 Corinthians 1:18; 2 Corinthians 4:18; Gal 2:20; 2 Peter 1:4; 1 John 2:15).